Privacy policy

ZimXcite Privacy Policy

Effective Date: [30 July, 2024]

This Privacy Policy explains how ZimXcite Apparel (“we,” “our,” “us,” or “ZimXcite”) collects, uses, and shares your personal information when you visit or make a purchase from zimxcite.com (the “Site”). By using our Site, you consent to the collection and use of your information as described here.

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and cookies installed on your device. We also collect information about the specific web pages or products you view, the websites or search terms that referred you, and how you interact with the Site. This is collectively referred to as “Device Information.”

We gather Device Information using the following technologies:

  • Cookies – Small data files stored on your device, often including an anonymous unique identifier. For more information about cookies and how to disable them, visit allaboutcookies.org.
  • Log Files – Tracks actions on the Site and collects data such as your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
  • Web Beacons, Tags, and Pixels – Electronic files used to record browsing information on the Site.

When you make or attempt to make a purchase through the Site, we collect certain details from you, including your name, billing address, shipping address, payment information (such as credit card details), email address, and phone number. This is referred to as “Order Information.”

Personal Information in this policy includes both Device and Order Information.

How We Use Your Personal Information

We use the Order Information to:

  • Fulfil orders placed through the Site (processing payment, arranging for shipping via our fulfilment partner, and providing invoices/order confirmations).
  • Communicate with you about your order.
  • Screen orders for potential risk or fraud.
  • Provide you with information or marketing related to our products, per your preferences.

We use Device Information to:

  • Help screen for potential risk and fraud.
  • Improve and optimise the Site (such as analytics to understand how customers browse and interact with the Site and the success of our marketing campaigns).

Sharing Your Personal Information

To provide and improve our services, we share your Personal Information with select third parties. For instance:

  • Fulfilment and Shipping – We work with a fulfilment partner to process and ship orders to you.
  • Service Providers – We use third-party platforms to power our store (e.g., Shopify) and assist with analytics and advertising, such as Google Analytics. You can learn about how Google uses your information here and opt out here.

We may also share your Personal Information to comply with legal requirements, respond to a subpoena or lawful request, or protect our rights.

Behavioural Advertising

We use your Personal Information to deliver targeted advertising or marketing that we believe may be of interest to you. For more information about targeted advertising, visit the Network Advertising Initiative’s educational page.

You can opt out of targeted advertising here:

Additionally, you can opt out of some services by visiting the Digital Advertising Alliance’s opt-out portal.

Do Not Track

We do not alter our Site’s data collection and usage when we detect a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to:

  • Access the personal information we hold about you.
  • Request corrections, updates, or deletions of your information.

To exercise these rights, contact us at support@zimxcite.com.

Additionally, we process your information to fulfil contracts (for instance, if you make an order) or otherwise pursue our legitimate business interests. Your information may be transferred outside of Europe, including to Canada and the United States, for order fulfilment and processing.

Data Retention

We retain your Order Information for our records unless or until you ask us to delete it.

Security and Fraud Prevention

We take reasonable precautions and follow industry best practices to protect your personal information. This includes secure storage of sensitive data, encrypted transactions, and limited access to your data only for necessary personnel.

Changes

We may update this policy periodically to reflect changes to our practices or for operational, legal, or regulatory reasons.

Contact Us

For more information about our privacy practices or if you have questions, please contact us at:

Email: support@zimxcite.com